Axis Studio
Brand Identity, Art Direction, UX/UI
Founder, Dinah, spent three years studying cultural dances around the world so that she could share the world with Brooklyn. Axis Studio celebrates the history, traditions, and movements often overlooked in Western dance spaces, all from a historical textile mill in Brooklyn, New York.
The challenge: How do we create branding that feels as celebratory as the business itself?
Our solution: Energetic colors, nostalgic black and white art direction,
a rounded legible sans-serif, and a joyful, confident tone of voice.
